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Monday Night Football and the Football "Show"

by How to Watch Television

In bringing professional football to primetime, ABC's Monday Night Football introduced the visual, technical, and narrative grammar now common in sports coverage. Victoria Johnson examines the history of the show and its branding in her essay in How to Watch Television.

Monday Night Football Opening - 1973

This opening for Monday Night Football, early in the program's lifetime on ABC, exhibits an appeal to the "show" of sport.

from Monday Night Football (1973)
Creator: ABC
Posted by How to Watch Television
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